Hello hi howdy | Jake Dalton, graphic cowboy
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e-cover life insurance

e-cover wanted to target young professionals — particularly Hispanic females raising families — who haven’t yet
considered a policy, because a) life insurance is a portal into adulthood, and b) life insurance is a gnarly thing to tackle.

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 taking out an insurance policy is usually a cold process and takes too many steps. with e-cover, users chat with the  e_c  avatar to pick out and pay for a policy.

taking out an insurance policy is usually a cold process and takes too many steps. with e-cover, users chat
with the e_c avatar to pick out and pay for a policy.

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